Get the picture? How to make Pinterest work for your business

With its 25 million unique monthly visitors Pinterest is no longer the new social network around, nor is it a fad – it’s here to stay and it’s growing rapidly. It is actually the fastest growing social media site ever. Pinterest has already become a favourite tool for PR professionals and online marketers to promote […]

A PR Crisis? There’s No Reason to Have a Meltdown

We’ve all heard of human error. Because organisations are human-run entities they have the potential to make mistakes of varying scale from a temporary blip to major disaster and all colours of the spectrum in between. The results if not appropriately managed can damage the reputation and image of organisations and individuals connected with them. […]

Confessions of a PR professional: What is it really like to work in PR?

True Confessions: A million miles away from all the expensive lunches and glamorous product launches publicised by AdFab to a more pragmatic world where the driven and successful practitioner has to think on their feet and consistently deliver creative strategies… There are two things you must accept when you choose to enter into the PR profession: […]

PR – fit for the future?

Recently our CEO Guy Woodcock presented the findings of his Social Factors Workstream at the 2012 PRCA National Conference. The landmark industry conference focused on the issues surrounding The Future of the PR Industry, encompassing a full span of issues and factors from skills to globalisation, and Guy led the team responsible for examining social […]

2013 Top PR Tips from the Montpellier PR Team

As we hurtle towards the New Year, we thought we should share with you what we’ve learned over the past 12 months and offer you some tips for 2013 to help your business get a racing start. We kick off this series with a PR surgery. Stay tuned for our social media tips coming soon […]

The relationship between Twitter and media relations

Social media is now larger than ever, with the vast majority of people holding accounts on at least one social media platform.  However, there have been many social media networks that haven’t stuck around for more than a few years; remember Bebo, Friends Reunited or MySpace? Just about? We all thought they would be around […]

The PR industry must adapt and model itself for a new social order

Our CEO Guy Woodcock was part of the PRCA Future of PR project and presented the findings of the workstream he chaired at the PRCA National Conference. We were asked to summarise these findings for the PRCA blog. Below you can find the article that went online. As part of the PRCA project “The Future […]