25 amazing LinkedIn stats you can’t miss!

We’ve all heard of LinkedIn LinkedIn for professional networking– it’s the world’s largest and most popular professional network or the equivalent of Facebook for the professional world. If you don’t know LinkedIn, you better head over and create a profile! The platform is predicted to grow massively and play an important role in the marketing activities of companies.

To persuade you how crucial it is to make use of LinkedIn, here are 25 absolutely fascinating and some even shocking stats:

  1. There are 200 million registered LinkedIn users worldwide. (Source: Mashable)
  2. 64% of LinkedIn members are based outside the US. (Source: LinkedIn)
  3. In the UK there are more than 11 million LinkedIn members. (Source: LinkedIn)
  4. Two new members sign up on LinkedIn every second. (Source: TechCrunch)
  5. 35% of the users access LinkedIn daily. (Source: SocialTimes)
  6. More than 2.6 million companies have LinkedIn Company Pages. (Source: LinkedIn)
  7. There are more than one million groups on LinkedIn. (Source: LinkedIn)
  8. 81% of users belong to at least one group. (Source: Creotivo)
  9. 55% of LinkedIn members are female. (Source: Creotivo)
  10. There are over 20 million students and recent college graduates, which makes them LinkedIn’s fastest-growing demographic. (Source: LinkedIn)
  11. 61% use LinkedIn as their primary professional network (22% – Facebook; 4% – Twitter). (Source: SocialTimes)
  12. 50% of LinkedIn users have a Bachelor’s or Graduate degree. (Source: Creotivo)
  13. 42% update their information regularly. (Source: Creotivo)
  14. 37% change their profile picture regularly. (Source: SocialTimes)
  15. 90% of LinkedIn users think the site is useful because it helps them connect with people from the respective industry as possible clients; because it’s more professional than Facebook or because it allows hiring people that recruiters (or managers) wouldn’t regularly meet. (Source: SocialTimes)
  16. 50% of Fortune 100 companies hire through LinkedIn. (Source: BlueRiseMedia)
  17. 39% pay for a premium LinkedIn account (Business, Business Plus and Executive). (Source: SocialTimes)
  18. LinkedIn users are on pace to surpass 5.3 billion professionally-oriented searches on the platform for 2012. (Source: LinkedIn)
  19. The platform gets over 2 billion network updates viewed weekly. (Source: ShiftDigital)
  20. There are more than 1.3 million unique publishers actively using the LinkedIn Share button on their sites to send content into the platform. (Source: LinkedIn)
  21. In the third quarter of 2012, an average of 25 % of LinkedIn’s unique visiting members came through mobile apps, versus just 13 % in 2011. (Source: LinkedIn)
  22. There are over 28 people searched on the mobile app per second. (Source: ShiftDigital)
  23. There are over 10 million endorsements provided every day. (Source: ShiftDigital)
  24. LinkedIn is the most important platform for B2B marketers. (Source: TheRealTimeReport)
  25. LinkedIn generates more leads for B2B companies than Facebook, Twitter or blogs. (Source: SocialMediaB2B)
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